Blog: Internet + Business + Community

We just launched a new video for Relief Market. As a completely free service to the community, we’ve had questions like “where’s the catch”. Well, there is no catch. ReliefMarket.org is a truly free marketplace where people can give their extra household items to people who need them. It’s really that simple. Take a look at the new video and get involved today by posting your free second-hand items. We’re also looking for more sponsors to help support our community efforts. To learn more, please visit http://www.reliefmarket.org/

I’m constantly reading great articles discussing how to utilize LinkedIn to make connections and market my company. These articles often provide a pragmatic, step-wise approach to build a more engaging profile, or connect with people through groups. But I’ve yet to read a compelling article or blog post that discusses the importance of recommendations on LinkedIn.

LinkedIn has offered the recommendations functionality for as long as I’ve know what LinkedIn is. I expected an emphasis on recommendations given that it’s really the only element of a LinkedIn profile the owner can’t manipulate. In other words, recommendations should be an objective way to measure the quality of a person you find on LinkedIn, right? That’s how I see it. Continue reading “Does LinkedIn Care How Many Recommendations You Have? Should You?” »

In his post on Inc.com, Jeff Haden offer some great points about some common pitfalls with LinkedIn profiles and how to revisit yours with a fresh perspective. His article provides an insightful approach that offers practical examples and motivating suggestions. Is it time to revamp your use of LinkedIn? I’m certainly taking another look. Read it at [link removed when inc.com website was hacked] [/jeff-haden/how-to-market-yourself-with-linkedin-profile-6-steps.html]

Get our new book, 10 Mistakes Your Small Business Is Making Online. A free download to help educate small business owners about common mistakes with websites, social media, performance tracking, and evaluating web professionals. Arm yourself with the simple guidelines outlined in this book. Don’t start your next web project or campaign without it. Download now

Movie Theater Advertising – Just imagine this on a 40 foot screen

Ever considered advertising your business at the local movie theater? During the pre-show, theaters often display national, regional and local ads, before the previews and the feature itself. I’ve been researching cinema advertising for a while now, speaking with account representatives at Screenvision, and considering the options. Most importantly, I’ve been generating ROI goals, as theater advertising isn’t the cheapest form of promotion.

In-theater advertising offers another way to attract geo-targeted clients. It’s an appealing option that few local companies take advantage of. But the moviegoer demographics tell an encouraging story. Continue reading “Now Showing on the Big Screen… modMACRO” »