Modmacro is excited to announce the upcoming launch of Matthew Smith’s latest book. It’s titled Simple Business Advice: Focused Recommendations That Will Make You a Better Business Owner. It will be released to the general public on June 1, 2017, and will be available in both print and digital formats. It will be published by Maven Publishing USA, a boutique publishing house specializing in non-fiction works by business owners (read the latest press release here). Continue reading “Simple Business Advice: A New Book by Modmacro Owner, Matthew Smith” »
News, Views and Insights // Our Blog
One of the first steps to effectively connecting with your target market involves setting up a website. Yet this is still an action that approximately one-half of small business owners don’t take according to one 350-business survey.
For the sake of argument, let’s say that you’re in the half that does value the importance of cultivating a professional online presence. How do you know what to put on your website to attract and convert as many leads as you possibly can? Continue reading “Small Business Owners Share: Website Elements that Bring the Most Leads” »
According to a report released by Forrester, a research and advisory firm that works with various business and tech leaders, companies can expect to spend a combined total of more than $103 billion on digital marketing activities by the year 2019. Based on this amount, Chris Leone, president of WebStrategies, concludes that most business will be increasing their online marketing budget from 30 to 35 percent in the next couple of calendar years. Continue reading “Small Business Owners Share Their Top Tips for Finding the Best Digital Marketing Agencies” »
One of the main services we provide at Modmacro is digital marketing for our small business clients, a major part of which is search engine optimization (SEO). Our proven SEO strategies help our clients get found on the web by those looking for their specific goods and services, which in turn helps them grow their businesses.
Recently, one of our SEO clients, a replacement window and door company in San Diego, was contacted by HGTV. The network was looking for companies to appear on an episode of one of the “tiny house” shows that have become increasingly popular with viewers. They found our client through a web search when they were looking for a reputable replacement window company in San Diego and asked our client if they would be interested in appearing on an episode of the show! Continue reading “SEO Client in San Diego Gets Opportunity to Appear on Major Television Network” »
A Local Consumer Review Survey conducted in 2012 revealed that 85 percent of consumers use the Internet to find local businesses, with 16 percent indicating that they use the web for this purpose every single week. Therefore, if you’re currently online, you’re already one step ahead of your competitors who’ve decided that listening to the masses isn’t important to business growth. Continue reading “Does a Website Really Have the Power to Affect Business Success? Small Business Owners Weigh In” »