Sometimes I forget what it was like when I first started my company, and all the challenges that came along with creating something from nothing. In the process of writing this book, I was able to revisit each of the steps I went through and remember what is was like to be a new entrepreneur. This book is written specifically with the new entrepreneur in mind, and is the book I wish I could have read when I was starting my business.
Throughout Startup (that’s the name of the book), my co-author, Jessica, and I share stories and insights that help to illustrate what we did during various stages of the startup process, but we also share with you the benefit of hindsight. Hopefully, you’ll be able to learn from our missteps and our successes, and integrate them into your thinking and planning. Continue reading “A Message to New Entrepreneurs: Here’s a Roadmap to Help Get You Heading in the Right Direction” »