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Web Design and Digital Marketing for Growing Lake Elsinore Small Businesses

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Have you been to Lake Elsinore lately? The city seems to be getting a much-needed boost from some new businesses coming to town. Locals have likely noticed some of the larger, more recognizable companies that have recently been added to the city, like Aldi, Tractor Supply Company, and Golden Corral, but new small businesses are also coming to Lake Elsinore at a rapid rate. Continue reading “Web Design and Digital Marketing for Growing Lake Elsinore Small Businesses” »

You Need a Website, But Don’t Hire a Web Designer

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If you own a business, you need a website. It’s a requirement. In many cases, your business’s website is the first—and possibly even the only—interaction a customer will have with you, so the question here isn’t whether or not a website is necessary or worth the investment. That question was answered years ago, and the answer is a loud and enthusiastic “yes!” Continue reading “You Need a Website, But Don’t Hire a Web Designer” »

Modmacro Teams Up with NCR Silver to Inform Small Business Owners about Microsites

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Recently, Modmacro CEO Matthew Smith was interviewed by writer Meg Hall of NCR Silver for an article on their website about microsites and how they can benefit small businesses. NCR Silver is a company that has developed point of sale products used by small businesses around the world. They regularly release articles on their site on topics of interest to small business owners. For this piece on microsites, the writer tapped into Matt’s expertise as the owner of a web design and digital marketing company to produce this informative piece on the benefits of microsites for small businesses. Continue reading “Modmacro Teams Up with NCR Silver to Inform Small Business Owners about Microsites” »

Small Business Owners Share: Website Elements that Bring the Most Leads

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One of the first steps to effectively connecting with your target market involves setting up a website. Yet this is still an action that approximately one-half of small business owners don’t take according to one 350-business survey.

For the sake of argument, let’s say that you’re in the half that does value the importance of cultivating a professional online presence. How do you know what to put on your website to attract and convert as many leads as you possibly can? Continue reading “Small Business Owners Share: Website Elements that Bring the Most Leads” »

Does a Website Really Have the Power to Affect Business Success? Small Business Owners Weigh In

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A Local Consumer Review Survey conducted in 2012 revealed that 85 percent of consumers use the Internet to find local businesses, with 16 percent indicating that they use the web for this purpose every single week. Therefore, if you’re currently online, you’re already one step ahead of your competitors who’ve decided that listening to the masses isn’t important to business growth. Continue reading “Does a Website Really Have the Power to Affect Business Success? Small Business Owners Weigh In” »

Collaborating with Small Businesses for Killer Encinitas Web Design and Branding

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We recently began working with a new startup in Encinitas. The owner is just starting to put the pieces of her new company together, but she knew right away that a professional logo and website are top priorities. She understands the importance of having a clean, industry appropriate logo design and a strong web presence.

We have a number of clients in Encinitas for whom we’ve developed websites, handled their digital marketing and SEO, and more. But it’s been a while since we connected with a startup in Encinitas. Over the past few years most of our Encinitas web design clients have been small, but more established, with most having at least a few years behind them. Continue reading “Collaborating with Small Businesses for Killer Encinitas Web Design and Branding” »

AV Programming Associates Website Wins Silver at 2016 W3 Awards

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I’m excited to share that Modmacro has won a 2016 W3 Awards Silver for the AV Programming Associates website. The award, selected by The Academy of Interactive and Visual Arts, is in the category of Web Design for a Professional Services company. Continue reading “AV Programming Associates Website Wins Silver at 2016 W3 Awards” »

Partnering with Small Businesses in Fallbrook for Web Design and Digital Marketing

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Fallbrook is strategically located at the far north edge of North County, San Diego, and just south of the Riverside County border and Temecula. Fallbrook is close to Interstate 15, a major thoroughfare for shipping and receiving. As such, Fallbrook has turned out to be a great place for many small businesses to thrive.

Although commonly thought of as a small community, Fallbrook is actually about a third the size of Temecula in terms of population. Not that small. Fallbrook is home to many small businesses that have planted roots and the community is made up of homeowners who remain in the same home longer than the national average, indicating that the area sees lower population turnover. All this adds up to Fallbrook being an ideal location for small businesses to grow. Continue reading “Partnering with Small Businesses in Fallbrook for Web Design and Digital Marketing” »

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