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Matt Smith // Blog Posts by Author

Matt Smith // Founder, Author, Small Business Enthusiast. Follow on

How Facebook Marketing Helped a Temecula Church Fill a Long-Vacant Staff Position

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When most people think of Facebook marketing, they tend to think of a company using it to attract potential customers to their Facebook page where they can learn more about the company’s products or services, and hopefully reach out and become a paying customer. As a digital marketing company, that’s largely how we use Facebook marketing on behalf of our clients. However, recently, one of our clients, a Christian church in Temecula, California, approached us for help in getting the word out on Facebook for a different reason. Continue reading “How Facebook Marketing Helped a Temecula Church Fill a Long-Vacant Staff Position” »

Here’s What We’ve Learned About Google and Content Marketing After Publishing More Than 1,000 Articles on Businessing Magazine

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As you may know, in addition to being a web design and digital marketing company, the team at Modmacro also owns and operates a number of online publications. Businessing Magazine is the largest of them. This publication is dedicated to topics surrounding small business ownership and entrepreneurship, with articles covering just about everything one would need to know in order to run a successful small business. Continue reading “Here’s What We’ve Learned About Google and Content Marketing After Publishing More Than 1,000 Articles on Businessing Magazine” »

Small Business Web Design: No, You Don’t Just Need a “Simple” Website

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When a potential web design customer contacts Modmacro for the first time, I can predict with near-certainty what they will say. They will say something along the lines of: “I don’t need anything fancy or complicated. I just need an informational website. No big deal.” Continue reading “Small Business Web Design: No, You Don’t Just Need a “Simple” Website” »

SEO Client in San Diego Gets Opportunity to Appear on Major Television Network

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One of the main services we provide at Modmacro is digital marketing for our small business clients, a major part of which is search engine optimization (SEO). Our proven SEO strategies help our clients get found on the web by those looking for their specific goods and services, which in turn helps them grow their businesses.

Recently, one of our SEO clients, a replacement window and door company in San Diego, was contacted by HGTV. The network was looking for companies to appear on an episode of one of the “tiny house” shows that have become increasingly popular with viewers. They found our client through a web search when they were looking for a reputable replacement window company in San Diego and asked our client if they would be interested in appearing on an episode of the show! Continue reading “SEO Client in San Diego Gets Opportunity to Appear on Major Television Network” »

Collaborating with Small Businesses for Killer Encinitas Web Design and Branding

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We recently began working with a new startup in Encinitas. The owner is just starting to put the pieces of her new company together, but she knew right away that a professional logo and website are top priorities. She understands the importance of having a clean, industry appropriate logo design and a strong web presence.

We have a number of clients in Encinitas for whom we’ve developed websites, handled their digital marketing and SEO, and more. But it’s been a while since we connected with a startup in Encinitas. Over the past few years most of our Encinitas web design clients have been small, but more established, with most having at least a few years behind them. Continue reading “Collaborating with Small Businesses for Killer Encinitas Web Design and Branding” »

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