Professional Services Archives

Founder Nonfiction

July 27, 2018 by

A new company name and identity often calls for a new website. This was the case with our publishing partner, Founder Nonfiction, formerly called Maven Publishing. Founder Nonfiction was looking to have a website designed that would feature their authors and published works, as well as clearly explain Founder’s mission and process.

Modmacro designed a clean, professional website that speaks to Founder’s target clients—small business owners and entrepreneurs looking to become published authors. On the website, you can see profiles of select authors and easily purchase any of their works that are for sale. You can also learn more about Founder Nonfiction and their customized approach to working with business owners and entrepreneurs, and how they help get their clients from an idea to a completed, professionally published work.

AV Programming Associates

May 17, 2018 by

AV Programming Associates (AVPA) is an established Crestron and Extron programming company with offices in San Diego and Lake Tahoe. They are recognized in their industry for providing homeowners with the programming necessary to turn their homes into high-functioning, customized smart homes. AVPA needed a way to connect with homeowners in a manner that showcases the home automation and home control possibilities available through AVPA’s programming services in an engaging, easy-to-digest manner.

The team at Modmacro wrote and designed a 15-page e-book titled Home Entertainment and Control at the Tip of Your Finger, which tells the story of a family who’s enjoying the luxury lifestyle that is available through home automation and home control. Readers get a good sense of what their own lives could be like with a customized smart home and how AVPA can help them achieve that lifestyle.

Modmacro has been the digital marketing agency for AVPA for many years, and designed the company’s website. By adding an e-book to their overall marketing strategy, we gave AVPA an opportunity to connect with clients in a new way. Since its publication by our partner Founder Nonfiction (formerly Maven Publishing USA), the e-book has won multiple international design awards.

DWO Enterprises

April 27, 2018 by

What does a well-established real estate development and investing firm with decades of proven success need in a website? First, it needs to showcase the depth of their experience and reassure prospective clients that the company isn’t exactly a newcomer to the industry. It needs to explain their approach and highlight their more than $1 billion in completed projects. Their website also needs to be clean and professional, seamless across all devices, and stand out from the $50 website templates that dominate the marketplace.

We built a relatively small and simple website that features an easy-to-maintain portfolio containing hundreds of completed projects. Clear project categories help visitors effortlessly browse the portfolio, and make it easy for them to see how much DWO has accomplished since their founding more than 40 years ago–everything from FedEx buildings to restaurants, shopping malls, commercial facilities, and just about everything in between.

Skycrest Inc.

October 13, 2016 by

Skycrest Inc. is an independent consulting firm focused on providing a full range of retained human resources and executive search services, spanning multiple industries and functional areas. A boutique firm established in 2008, Skycrest is located in San Diego and was founded by Melissa Armentrout.

Skycrest was utilizing an outdated website that not only needed a updated, modern, corporate feel, but did not support potential clients browsing on mobile devices. The company wanted a new site that would better communicate the differentiating factors and experience that sets Skycrest apart.

We delivered an entirely new website with an emphasis on an ultra-clean, modern and corporate feel that perfectly matches Skycrest’s brand. Because Skycrest is a well-established boutique consulting firm, with no reliance on Google search results, this project is a great example of a smallish website built for functionality and presentation, without the need for technical SEO. The new website is also fully mobile-responsive, allowing potential clients to learn about and contact the firm from any mobile device.

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