Recently, Modmacro CEO Matthew Smith was interviewed by writer Meg Hall of NCR Silver for an article on their website about microsites and how they can benefit small businesses. NCR Silver is a company that has developed point of sale products used by small businesses around the world. They regularly release articles on their site on topics of interest to small business owners. For this piece on microsites, the writer tapped into Matt’s expertise as the owner of a web design and digital marketing company to produce this informative piece on the benefits of microsites for small businesses. Continue reading “Modmacro Teams Up with NCR Silver to Inform Small Business Owners about Microsites” »
Modmacro // Blog Posts by Author
Modmacro is excited to announce the upcoming launch of Matthew Smith’s latest book. It’s titled Simple Business Advice: Focused Recommendations That Will Make You a Better Business Owner. It will be released to the general public on June 1, 2017, and will be available in both print and digital formats. It will be published by Maven Publishing USA, a boutique publishing house specializing in non-fiction works by business owners (read the latest press release here). Continue reading “Simple Business Advice: A New Book by Modmacro Owner, Matthew Smith” »
One of the first steps to effectively connecting with your target market involves setting up a website. Yet this is still an action that approximately one-half of small business owners don’t take according to one 350-business survey.
For the sake of argument, let’s say that you’re in the half that does value the importance of cultivating a professional online presence. How do you know what to put on your website to attract and convert as many leads as you possibly can? Continue reading “Small Business Owners Share: Website Elements that Bring the Most Leads” »
According to a report released by Forrester, a research and advisory firm that works with various business and tech leaders, companies can expect to spend a combined total of more than $103 billion on digital marketing activities by the year 2019. Based on this amount, Chris Leone, president of WebStrategies, concludes that most business will be increasing their online marketing budget from 30 to 35 percent in the next couple of calendar years. Continue reading “Small Business Owners Share Their Top Tips for Finding the Best Digital Marketing Agencies” »
A Local Consumer Review Survey conducted in 2012 revealed that 85 percent of consumers use the Internet to find local businesses, with 16 percent indicating that they use the web for this purpose every single week. Therefore, if you’re currently online, you’re already one step ahead of your competitors who’ve decided that listening to the masses isn’t important to business growth. Continue reading “Does a Website Really Have the Power to Affect Business Success? Small Business Owners Weigh In” »
The winners of the 2016 MarCom Awards were recently announced, and Modmacro once again took home several honors for web design, as well as one for website copywriting.
Modmacro received two Gold awards—one for the design of the Stylehawk Event Services website and one for the CBR Bearing website. We also received two Honorable Mentions—one for the design of the VitalChurch Ministry website, and one for the writing of that same website’s copy. Continue reading “Modmacro Takes Home Four Awards in the 2016 MarCom Awards Competition” »
As a web design firm, Modmacro has submitted a good number of entries into the various design competitions out there. We’ve been recognized for our work in web design, content creation, branding, social media marketing and more. This time around, however, one of our own, Matt Smith, will be on the other side of competition—as a judge in the Vega Digital Awards. Continue reading “Matt Smith Selected to Judge the Vega Awards” »
A couple of Saturdays ago, the Modmacro staff attended TEDxTemecula, a day-long event featuring local individuals who shared their ideas and talents, with the purpose of exploring what’s possible in the community of Temecula and the world.
Modmacro was proud to be a sponsor of TEDxTemecula this year. We appreciate their focus on giving a platform to those with innovative ideas, and we wanted to support that effort. At Modmacro, we like to think we are an innovative web design and marketing firm, so it seemed like a natural fit for us to get involved. Continue reading “A Little About Our Experience at TEDxTemecula” »
Do you run a small business? Are you looking for advice from seasoned business owners that will help you think about your business in a new way? If so, Simple Business Advice by Modmacro CEO Matt Smith may be just the book you need to read. As the title implies, Simple Business Advice offers business owners brief, actionable advice that’s practical and easy to implement. Continue reading “Modmacro CEO to Publish Simple Business Advice Book and Looking for Contributors” »
About a month from now, the Modmacro staff will be attending TEDxTemecula, a one-day event being held in Old Town Temecula that will feature local speakers and performers, and which is designed to bring “ideas worth spreading” to the community. Modmacro is one of the sponsors of this year’s event, which is in its fifth year in the city of Temecula. Continue reading “Modmacro Staff Eagerly Anticipates the 2016 TEDxTemecula Conference” »