Whenever a small business hits a milestone, like a major anniversary, it should be celebrated! Small businesses are notorious for having a very high failure rate within their first five years, so when one is still standing (and thriving) after 25 years, it’s a big deal! [Read more…]
This blog post is a continuation of our series of posts counting down the last 10 projects as we approach our 1,000th completed project. We are highlighting our clients and the work we’re doing to help them grow their companies and organizations.
BM Windows is a long-time client of Modmacro. They are an independent replacement window dealer and installer in San Diego, providing amazing customer service and quality replacement windows at affordable prices. People love them and they receive rave reviews because they’re honest, trustworthy, and don’t use high-pressure sales tactics. [Read more…]
Modmacro is about to reach a major milestone in our company: the completion of our 1,000th project! As we approach this milestone, we wanted to highlight some of our amazing clients and the work we’re doing for them to help grow their companies and organizations and establish them as experts in their respective fields. [Read more…]
When most people think of Facebook marketing, they tend to think of a company using it to attract potential customers to their Facebook page where they can learn more about the company’s products or services, and hopefully reach out and become a paying customer. As a digital marketing company, that’s largely how we use Facebook marketing on behalf of our clients. However, recently, one of our clients, a Christian church in Temecula, California, approached us for help in getting the word out on Facebook for a different reason. [Read more…]
A company blog can do a lot of things for your business… if done right. It can tell your company’s story, offer helpful information to prospective customers, or position you as an expert in your industry. It can also help search engines, like Google, understand what your company does and get your website better rankings for valuable keyword searches. [Read more…]
One of our long-standing clients, a San Diego replacement window company, used to be a lot like many small businesses in competitive markets—they did everything possible to get their name in front of prospective customers. They went to home shows, placed ads in local publications, and sent out thousands of mailers, all in an effort to appeal to the limited number of San Diego homeowners who were looking to have their home’s windows and doors replaced. [Read more…]
Have you thought about your perfect customer? When most businesses are just starting out, they would say that any customer is the perfect customer. After all, new businesses shouldn’t be picky. Or should they?
For many small businesses, there’s something to be said for marketing to a very specific customer—catering to their specific needs, preferences, and desires. [Read more…]
When it comes to digital marketing, there are basically three types of media we can leverage for your company: owned media, paid media, and earned media. For a comprehensive digital marketing campaign, all three are necessary on some level, and all three have their unique advantages. [Read more…]
At Modmacro, we get contacted a lot by companies and nonprofits asking us about logo design. Typically, their current logo is outdated, or they just don’t like it anymore and want a change. [Read more…]
I know it’s hard to believe, but this is actually the opening line of a commercial for a mass-market website service where you can build your own website. And I laugh every time I see their commercials. [Read more…]
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